HELLO!
I’m Mark Hatting, a seasoned marketing professional with nearly 15 years of experience in the dynamic world of e-commerce. My expertise spans team management, data analysis, content marketing, email marketing, graphic design, brand strategy, process analysis, change management, policy creation, marketing communications, business strategy, and operations management. I am passionate about making good things great, whether that’s through innovative marketing campaigns, strategic planning, or operational excellence.
EDUCATION
My journey in marketing began with a foundation in Graphic Design from Eagle Gate College, where I graduated Cum Laude in 2009. This creative beginning has been instrumental in shaping my innovative approach to marketing and branding.
In 2018, I earned my Bachelor’s degree in Marketing from Portland State University, graduating Magna Cum Laude. This academic achievement solidified my strategic and analytical skills, which I have since applied to drive significant business growth and development.
EXPERIENCE
My professional career includes pivotal roles at prominent organizations. I started as an E-Commerce Analyst in 2016 at Aosom LLC, a leading e-commerce company based in Oregon. I spearheaded the growth of our email marketing program, boosting revenue from less than 1% to nearly 7%, and quickly advanced to Content Team Supervisor. In this role, I managed a talented team of 3-5 members, optimized product listings across multiple marketplaces, and helped develop processes, business strategy, and data analytics. I then created a "Head of Content and Analytics" role for myself that prioritized data to drive business decisions and priorities.
Before joining Aosom, I was a Creative Servant at PIP Marketing / Design / Print in Portland, OR. I managed digital web press operations, proofed prints, and singlehandedly developed an education-sector subscription web application and a CRM system for a nationwide contractor co-op. These experiences enhanced my technical skills and underscored my ability to deliver comprehensive marketing solutions that drive traffic and enhance user engagement.
I thrive on challenges and am driven by a relentless pursuit of excellence. My leadership philosophy prioritizes empathy, safety, and trust, fostering an environment where teams can excel and achieve outstanding results. I believe in the power of collaboration and am committed to aligning team objectives with overarching business goals to drive success.
Thank you for stopping by. I look forward to connecting with like-minded professionals and exploring opportunities to create impactful marketing strategies and solutions.